| Issue no. 9 / 2010 |
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Monika PRAKASH
Nimit CHOWDHARY
Indian Institute of Tourism and Travel
Management, Gwalior, MP, India
SUNAYANA
Government Engineering College,
Jhalawar, Rajasthan, India
Guides play a vital role in this process bringing satisfaction to
tourists visiting a country or region/state. The opportunity of direct
interaction with the tourists makes them all the more responsible for
projecting the correct image of the country/region, giving factually correct
information about the destination, ensuring the safety and well being of the
tourists as well as pleasing and satisfying the stay for them during their
visits. Over last few years there has been a greater interest in tour guide profession
especially in the northern region of India.
The purpose of this study is to identify the motivations that led to
choosing tour guiding as a profession and career. There appears to be a
significant difference in such motivation in different regions of the country.
A comparison in motivations in two regions (north vs. east) was made. Based on
primary data collection paper attempts to discuss what has motivated the youth
to take up tour guiding profession- whether such motivation is positive of negative.
In either case policy makers may decide what type of support programs need to
be introduced by the state and other agencies like educational, rearing and
counselling, financial support, social security, or any other type of
interventions.
Keywords: Factor
analysis, India, Motivation, RLGTP, tour guides.
JEL classification: L83
Dr. Joe Kibuye
WADAWI
Strathmore School of
Tourism and Hospitality, Strathmore University, Nairobi, Kenya
Hotels have become an important aspect of a destination. It is therefore
necessary to carry out evaluation of various studies and underpinning concept
of quality models used in creating and sustaining leading service culture in
hotels. This paper seeks to evaluate some of these expert frameworks using
literature survey as the main source of deriving various expert propositions.
Findings from the literature survey were further evaluated by Delphi team
discussions to help generate recommendations. The study established that
managers of hotels need to recognize the scientific significance of service
improvement in hotel operations as a requirement for building their own
competitive advantage and that of the destination where they operate.
Key words:
Destination competitiveness, Hotel operation, Service quality.
JEL classification: L83
Ph.D. Dawn H. PEARCY
Eastern
Michigan University - Ypsilanti, Michigan, USA
The Caribbean island of Jamaica relies heavily upon tourism to support
its economy. Despite the influx of significant tourism revenue, large numbers
of Jamaica's indigenous people still face substantial economic hardships. This
paper examines the potential for Jamaica to expand small-scale ecotourism
entrepreneurship in order to improve the economic situation of larger numbers
of its people. This analysis is conducted within a knowledge management
framework, with particular emphasis placed upon the involvement of a wide array
of stakeholders. The overall premise is that successful small-scale ecotourism
entrepreneurship will rely on Jamaica's effective use of both its natural surroundings
and its knowledge base as key assets.
Key words: ecotourism,
entrepreneurship, Jamaica, knowledge management.
JEL classification: L83,
Q01, Q26, J24
Teaching
Assistant B.Sc. Master Student Nemanja BERBER
Teaching
Assistant, M.Sc. Ph.D. Student Tamara GAJIĆ
Teaching
Assistant M.Sc. Ph.D. Student Milijana ĐORĐEVIĆ
Higher
School of Professional Business Studies, Novi Sad, Serbia
Two forms of tourism, which are represented to a large extent in the
world, are spa and wellness tourism. In Serbia, spa and wellness tourism are
not sufficiently used, although there are excellent conditions. During twenty
century the state was paying more attention and money on the sea and river
tourism. However, the separation of Serbia and Montenegro in two independent
counties had left Serbia without an entrance to the Adriatic Sea, so
development of other tourist products and destinations became an imperative for
survival and existence in the tourist map of Europe and the world. The paper presents the basic aims and policies
of development of spa tourism in Serbia and data obtained in the survey
regarding quality of services provided in some spa towns in Serbia. Based on the results to which the research occurred, authors wished to point out main activities and tasks that the state
uses in creating a development strategy of spa tourism, the programs that have
already been taken, so as the influence of the economic crisis to spa tourism.
Key words: spa tourism, quality management, development,
wellness, Serbia.
JEL classification: L83, O21, P11
Aleksandra
STANOJLOVIC
Phd Gordana JOVANOVIC
MSc Vuk GARACA
Department of Geography, Tourism and Hotel
Management, Faculty of Science, Novi Sad, Serbia
Generative regions are the areas that generate
touristic demand. It is important to aknowledge the potential of certain
countries to generate touristic flows. This is essential asset for the
development of destination countries in its souroundings, as well as faraway
tourism destinations. The contribution of every country to the world tourism
should not be ignored, as it plays its role in the global tourism phenomenon.
Serbia is a small country with many demographical and economical problems.
Despite the relativelly low standard of living of its population, the
significant number of Serbs travel abroad every year.. This research examine
the potential of Serbia to generate tourism flows, nowdays and in the future,
the main destinations of Serbian tourists, the amount of money spent by
Serbians on tourism and the role that tourism have in their culture of living.
Key words: demography, Serbia,
tourism demand, transition.
JEL classification: L83, H76
Constanţa Enea
University
"Constantin
Brâncuşi", Târgu
Jiu, Romania
When we talk of economic growth must take into account the natural
environment and its resources, they become in current conditions, a limiting
factor in ensuring respect for raw materials, fuel and energy, and in terms of
damage to the environment. Economic growth so far has relied more on
non-renewable resources or unlimited capacity of the natural environment to
purify. Practice has shown that human activity has exceeded the regenerative
capacity of nature, entering into conflict with natural cycles favorable
economic and biological life
Today, economic growth can only increase as economic - ecological based
on manyenergy manners consumption and a higher recycling of matter and energy,
in which man must respect the laws of nature, to know the breeding capacity of
the natural environment.
Protection and conservation of environment and tourism potential is
emerging as a distinct activity, with specific problems which require
specialists in various fields working. This action may have a satisfactory efficiency,
but in terms of ensuring an ongoing legal and administrative framework
appropriate to require administrative organization, the existence of economic
resources, an effective legal support and educational activities supported by
citizens.
Keywords: environmental protection, efficiency, growth.
JEL classifications: M16, M20
Mirdaim AXHAMI
Faculty of Economics,
University of Tirana, Albania
As competitiveness is growing in the Balkans, a new approach in the
development of heritage tourism, which can adapt to these circumstances, is
required. Cluster practices can be the new approach that can improve
competitiveness of Albanian tourism. Considering the nature of Albania and its
rich heritage, it is a very attractive "magnet" for foreign tourists.
The article starts with a presentation of tourism experience in Albania
and discusses why heritage tourism is possibly the only way to develop tourism
now and for the future, in the country. Some brief explanation concerning
cluster practices follow: a presentation of the main issues about cluster
practices, their benefits and drawbacks, their implementation and the ways they
can be monitored and evaluated. It is important to direct attention to the fact
that cluster practices are becoming an important means to development and to
the enforcement of social capital in the geographical areas where they are
implemented. In the end of the article is shown why cluster practices can be
worth of being implemented in area of Butrint-Saranda-Gjirokastra-Korca. The
paper concludes with the main findings and conclusions of the analysis.
Key words: cluster
practices, competitiveness, heritage tourism.
JEL classification: L14, L83, D85
Ph.D.
Assistant Erika KULCSÁR
"Babeş-Bolyai" University of Cluj-Napoca,
Romania
I started from the assumption that there are more variables that have a
significant influence on the expected number of days of staying in the Centre Development
Region. To identify those variables this paper includes the analysis of
variance with two variables that are not interacting, in this case the
dependent variable is the question "How many days did you plan to stay in
Centre Development Region?" and the independent variables are: "What
is the purpose of your stay?" "What is the highest level of
education?". Given that there are cases when interactions occur between
variables, I also analyzed the interaction effects between the two independent
variables. The paper also includes an ANOVA analysis with three variables
between which interactions relationships occur. After identifying the
dependency relations between the variables I found that the inclusion of the
third variable, namely the "Marital status" of respondents, adds
value to the model. Following the results obtained by ANOVA analysis, I
identified those socio-demographic characteristics that, in my opinion,
companies that operate on tourist market in the Center Development Region should
consider when fundamenting marketing strategies in tourism.
Key words: ANOVA,
interaction, level of significance.
JEL classification: M31, L83
Claudia
Olimpia MOISĂ
"1 Decembrie 1918" University of Alba Iulia, Alba Iulia, Romania
At global level there are various associations and professional
organizations aimed at promoting tourism in general and youth travel in
particular. Sure, international organizations play the most important role
because they include members from all over the world, but regional and national
organizations shouldn't be neglected, because they contribute at the
development of youth travel in their areas and have a rather important role in
regional integration.
To
understand how youth travel is organized internationally, this paper presents
the main governmental and non-governmental organizations who play an extremely
important role in developing and promoting youth travel by starting legislative
projects and organizing joint actions, especially towards training young people
in jobs related to tourism and leisure time, educating youth in the spirit of
eco-tourism or getting them directly involved in maintaining and preserving
tourism heritage.
Key words: youth tourism, tourism
organizations, models of organization for youth travel.
JEL classification: L31, L83
Proffesor Ph.D. Lucian
CERNUŞCA
Aurel Vlaicu
University, Arad, Romania
Cristina
DIMA
BootsnAll Travel
Network, Portland (OR), USA
Over the past two years (2008 and 2009), the travel industry got hit pretty
badly by the international economic crisis. Even luxury hotels - which seemed
immune so far- are reporting low rates of occupancy and high rates of
cancellations. For the New Year (2010), just like in 2009, the word of the day
is "sustainability". No one is looking for big profits, but they are looking to
keep their business afloat. The article details some of the most innovative
ways to promote a travel business and attract customers.
Tools such as using the website, the social media networks and creating
their own brands help businesses involved in tourism to better promote their
image and survive the crisis. Being able to sell more diverse services will
make an entity earn more money and hence overcome the difficulties.
Key words: Internet,
crisis, online booking.
JEL classification: D81
Mohammad SHAMSUDDOHA
University
of Chittagong, Chittagong
Tasnuba
NASIR
University
of Science and Technology Chittagong, Chittagong
The purpose of this study is to define, thought
and characteristics of the ecotourism. This descriptive research describes the
principles, status of Sitakunda ecotourism and explores the opportunities in
this city. The research is a developing research. From conducting this research
some important findings explored. Bangladesh is trying to develop several
eco-parks for its natural balances as these are possible to create half a dozen
by this time. But the concepts of eco-park are not following appropriately.
However, this descriptive research tried to unearth the condition of Sitakunda
eco-park in the light of its principles, characteristics and socio economic
mobility and importances.
Key words: Bangladesh,
eco-tourism , tourism services.
JEL classification: L83
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